Guest Seating in Hotel Balconies, Guest Suites, Sky Boxes, VIP Booths, and Reserved Stadium-Style Amphitheater Seats with a Capacity to Entertain Over 11,000 Fans

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VAI Resort, the new $1B hotel, resort and live entertainment destination opening in metro-Phoenix, today announced that C3 Presents and Live Nation, the world's leading live entertainment company, have been tapped to jointly book and promote shows for the biggest names in music and comedy to its VAI Amphitheater. With a plan to activate the stage more than 100 times per year, along with planned resident artist performances, the VAI Amphitheater will become Arizona’s premiere entertainment venue and destination.

“We're excited about our collaboration with C3 Presents and Live Nation, global leaders in live entertainment," says Howard Weiss, VAI Resort's Senior Vice President of Entertainment & Sponsorships. "Teaming up with their industry expertise is a perfect fit for the new VAI Amphitheater. With C3 Presents and Live Nation as our booking partners, we are dedicated to delivering the ultimate concert experience, so much so, that we have increased the budget for the venue to $50 million. This includes adding a second floor with more reserved seats and additional amenities,” he notes. “Through this partnership we will bring top artists to our first-of-its-kind venue, offering 5-Star hospitality for both fans and artists alike."

“We are thrilled to join forces with VAI Resort and be part of the extraordinary VAI Amphitheater,” said Andrew Blank with C3 Presents.“We look forward to curating unforgettable experiences at this spectacular venue.”

The VAI Amphitheater represents a revolutionary concept in the realm of live music venues. Featuring cutting-edge design and state-of-the-art technology, the VAI Amphitheater ensures a large-scale event within a uniquely intimate atmosphere. Set against the backdrop of the stunning 60-acre VAI Resort, featuring pristine white sand beaches and over 1,100 guest rooms, this unparalleled venue offers multiple viewing options, ensuring every guest has an unbeatable view of the stage. From hotel room balconies and sky boxes to VIP booths to high-end reserved stadium seats, the VAI Amphitheater boasts a capacity of over 11,000, making it the ideal space to immerse fans in the heart of the performance. What truly sets the VAI Amphitheater apart is its commitment to providing a seamless and extraordinary experience for artists. Every aspect of the artist’s journey has been meticulously designed to create a “Plug & Play” concept eliminating the need for artists to bring their own equipment.

In addition to the technology, VAI Amphitheater comes with many more “wow factors,” including incredible artists accommodations being designed specifically to enhance their experience when they are off the stage. This includes:

  • One Presidential Suite and three Bay Suites on the 8th floor of the Amphitheater tower
  • Presidential Suite - 2 Bedroom/5 Bay Suite
  • 1 x 3 Bay Rock Suite
  • 2 x 2 Bay Rock Suite
  • Private elevator and access to underground tunnels that will connect to the stage and the entire resort without interfacing publicly
  • Piano, Pantry, Dressing Room, Full Bar and Dining Room in the Presidential Suite
  • Game room in the 3 Bay Suite
  • Elevated Bar offerings in all four suites
  • Elevated finishings throughout
About VAI Resort

Set to debut in late 2024, the $1B VAI Resort will be Arizona’s largest and boldest hotel, entertainment, and culinary destination. Ideally set in Glendale, at the heart of Metro Phoenix, VAI will redefine the concept of a full-service resort hotel by delivering a multi-faceted experience featuring four hotel towers, more than 1,100 rooms, suites, and villas, the VAI Amphitheater, a music and entertainment venue featuring a $50 million state-of-the-art stage, 12 signature restaurants, Konos Island and Beach Oasis, a luxury spa, nightclub venue, rides, attractions, curated retail and art installations. VAI Resort features first-to-Arizona attractions including a tethered Hot Air Balloon that can transport up to 30 guests, a 130-foot-high Konos Sky Bar, and multi-generational guests can enjoy the world’s first Mattel Adventure Park. Led by the VAI Global Development team, VAI will be the manifestation of a dream to create the world’s most iconic resort. For more information, visit or follow on social @vairesort.

About Live Nation Entertainment

Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For additional information, visit

For more information on VAI Resort and the VAI Amphitheater, please visit the resort's website

Media Contacts:

Berk Communications -

VAI Resort in Arizona Reveals Bold Architectural and Design Vision: Four Hotel Towers, 1,100 Rooms and a White Sand Oasis Redefine Luxury Hospitality

Arizona's Largest Resort to open in late 2024


VAI Resort in Arizona Reveals Bold Architectural and Design Vision: Four Hotel Towers, 1,100 Rooms and a White Sand Oasis Redefine Luxury Hospitality
Arizona's Largest Resort to open in late 2024
VAI Resort is set to transform Arizona's luxury hospitality landscape when it opens its doors in late 2024 with a promise to create an immersive experience that showcases the fusion of elegance and innovation while celebrating the grandeur of the desert. With a focus on design excellence, VAI Resort’s aesthetic viewpoint draws inspiration from the surrounding landscape, incorporating rugged textures, vibrant hues, and organic forms.

Led by visionary Scott Hillig, President of Design and Development for VAI Resort, the philosophy of the property revolves around creating a unique and experiential environment.  As guests step foot into the hotel, VAI Resort seeks to leave a lasting first impression of awe and appreciation. The brand's vision is to envelop guests in an environment that demonstrates unparalleled attention to detail, with every design element carefully crafted no matter which tower or room is selected. “We have infused a musical theme throughout the resort, where every corner resonates with rhythm and harmony,” notes Hillig. “The architecture and interior design strike a chord, seamlessly blending elegant notes with unexpected surprises. It’s an integrated experience where guests can feel the energy of the music in every heartbeat of the hotel.”

Collaborating with renowned design firms such as Davis Ink, DH Companies, Gensler, and KTGY + Simeone Deary, VAI Resort is bringing a vision to life that marries elegance and innovation with a touch of rock 'n' roll attitude. This fusion of design elements is carefully crafted, resonating with rhythm and harmony throughout the resort.

VAI Resort stands as a testament to architectural excellence, boasting four distinct hotel towers, each a masterpiece of design:
  • Amphitheater: Offering integrated hotel rooms that provide an unparalleled viewing experience of the VAI Amphitheater, this tower epitomizes luxury and entertainment.
  • Cadence: A tranquil retreat featuring music-inspired elements that stimulate creativity and relaxation.
  • Rhythm: An escape to a desert oasis, where song lyrics are artistically inscribed, inviting guests to immerse themselves in a world of luxury.
  • VAI Villas: These spacious accommodations pay tribute to entertainment venues worldwide, celebrating the unifying power of music.
VAI Resort's standout features include:
  • VAI Amphitheater: A state-of-the-art entertainment venue set against a breathtaking five-acre oasis backdrop, offering unforgettable entertainment experiences.
  • Konos Island: The crown jewel of the resort, a 52,000-square-foot island oasis inspired by Mykonos, Greece, and Tulum, Mexico, providing an unparalleled destination within a destination.
  • Dining Excellence: VAI Resort proudly introduces 12 distinctive restaurants, each offering cutting-edge culinary experiences in unique and inviting atmospheres.





Four Towers, over 1100 Rooms, Suites + Villas, VAI music and entertainment venue featuring a $40 Million State-Of-The-Art Stage,12 Signature Restaurants, Konos Island and Beach Oasis, Luxury Spa, Nightclub Venue, Rides, Attractions, Curated Retail and Art Installations

Imagine a $1 billion, 60-acre resort oasis destination rising from the Arizona desert landscape. Imagine a hotel room transforming into the most incredible concert seat to view world-renowned artists and entertainers performing from the $40 million VAI stage in an unprecedented amphitheater and live entertainment venue. Imagine an island escape inspired by the most exotic beaches in the world now set at the center of a resort destination. It takes a visionary to go beyond imagining and disrupt the status quo. With the arrival of Arizona’s new VAI Resort in 2024, the luxury travel, hospitality, and entertainment experience will evolve and transform. Led by Grant Fisher, the 27-year-old hospitality entrepreneur, and the VAI Global Development team, VAI is the manifestation of a dream to create the world’s most iconic resort in the most unexpected yet perfect location. 

“Traveling has always been a passion of mine, and it’s what inspired me to dream big. VAI Resort was born from my experiences exploring different parts of the world and wanting to bring this global perspective to my backyard,” says Grant Fisher, President and CEO of VAI Global Development and an Arizona native. “Our mission is to redefine the luxury hospitality experience while incorporating the thrill of live entertainment. VAI is a one-of-a-kind destination set to exceed all expectations and leave a lasting impression on our guests.”

Upon opening, VAI Resort will not only be the largest hotel resort destination in the state of Arizona, but it will also be the most dynamic. Ideally set in Glendale, at the heart of Metro Phoenix, VAI will redefine the concept of a full-service resort hotel by delivering a multi-faceted experience. With an overall design inspired by the sounds and rhythms of music, state-of-the-art entertainment venues, curated culinary concepts, and a first-of-its-kind, live music and concert venue, VAI will live up to the spirit of the word which is described as: a behavior, a lifestyle. Synonym for “awesome.” Something or someone can be qualified as “vai” when it reaches a peak of motivation and total fun.”

Offering more than 1,100 luxury rooms, suites, and villas across four distinct towers, guests can select the perfect accommodations to match their aura. Each tower and room design has been purposefully imagined. Whether partygoer, retreat seeker, group, family, or trailblazing traveler who must be the first to explore, all can find their place at VAI Resort. 


Amphitheater Tower - The Amphitheater Tower is a first-of-its-kind combination of a hotel and amphitheater, speaking to all musical genres, artists and trends. Featuring 328 guestrooms with 160 rooms and suites touting concert views directly from a private balcony overlooking the state-of-the-art stage. Check in to the Amphitheater for the perfect tone, tune, and people-watching.

Rhythm Tower - Feel the groove at VAI's Rhythm Tower. Next to Rhythm, VAI’s bold group and conference spaces put an energetic new spin on meetings. Also, families, kids and kids-at-heart revel in the adjacent Mattel Adventure Park™️ within VAI Resort.

Cadence Tower - While play is at the heart of VAI Resort, retreat to an ultra-luxe accommodation in Cadence Tower. This is ideal for those seeking a destination to settle in and stay a while. Play. Retreat. Play. Repeat.

VAI Villas - Adjacent to Cadence Tower, VAI Villas is the canvas to design a luxury life that transcends the norms. The ultimate suite tower features premium designer rooms ranging from 1,100 sq. ft. to the spacious 5,300 sq. ft. Penthouse. Exclusive, infinity-edge rooftop pools overlooking the 60-acre resort provide unparalleled views of the oasis and the surrounding landscape.


A new multi-level, multi-functional live music and concert venue will attract the biggest names in music and comedy to perform under the desert stars. It will also transform the Amphitheater Tower guest rooms into the best seats in the house. This venue creates an unforgettable live music experience for fans and the unprecedented venue brings together 8,000+ fans for an unforgettable entertainment experience by creating multiple viewing options that are never more than 200 ft away from their favorite performer. The 160 Amphitheater Tower balcony rooms double as private viewing concert sky boxes for six to up to 25 concert-goers and the VIP Skyboxes offer premium stage-center views with private bars. In addition, there are nearly 2,500 stadium-style seats, front and center to the stage. At VAI, a truly multi-experiential vacation destination, the party doesn’t stop after the encore ends. 


The spirit of “awe” found throughout VAI reaches an apex at Konos Island. Designed to become the epicenter of fun for the entire resort, Konos Island is the largest man-made party island in the U.S. and will redefine day-life entertainment. As the ultimate beach oasis, Konos Island is inspired by the sights and sounds of international destinations like Mykonos, Ibiza, and Tulum. Surrounded by the sparkling Caribbean-blue resort swimming oasis, Konos Island parties hard but luxuriates even harder. Konos features luxury daybeds and cabanas, authentic Mediterranean cuisine, and VIP bottle service. Guests will enjoy island vibes and the hottest DJs.   


VAI is home to five acres of temperature-controlled, clear blue waters and nearly one mile of white sand beaches lined with exotic green palm trees. Private cabanas and beachside activities create the energy of the most enticing beaches of the Caribbean and Mediterranean for year-round enjoyment. 


Inspired by global cuisines, VAI features 12 signature restaurant concepts recasting the idea of experiential dining and drinking. From Mediterranean to Italian to Asian Fusion and the ultimate, modern steakhouse, nourishing mind and body via tasty temptations is the hallmark of a VAI vacation. VAI also takes imbibing to a new level for craft cocktail connoisseurs with 10 unique bar and lounge destinations across the sprawling property. 


Whether soaking poolside in the warm Arizona sun, getting a glow on at the spa, or a vinyasa yoga flow on a white sand beach, VAI helps to reset and recharge. Rejuvenation is no joke, and VAI touts the latest exercise equipment, along with globally inspired spa treatments designed to soothe the spirit and revitalize the body. 


As the ultimate world-class destination, VAI also features unique attractions for thrill-seekers, the tethered Hot Air Balloon that can transport up to 30 guests to new heights over VAI resort and the 130-foot-high Konos Sky Bar, where sipping and stirring will come with spectacular views. Guests can step into the action-packed world of Mattel Adventure Park™️, the only place where you can get behind the wheel of a lightning-fast Hot Wheels go-kart, join Thomas & Friends on a treasure hunt journey and enjoy a signature pink beverage on the third story rooftop of The Barbie Beach House. If keeping grounded is preferred, VAI will offer 80,000 sq. ft. of approximately 40 luxury retail destinations, curated art galleries, and one-of-kind experiential activations.

To read featured articles visit - Press | VAI Resort